Excited to grow your career?
Our purpose is to make it easy for people to save and invest for a better future. We are looking for great people to join us, so please come and invest in YOUR future at Hargreaves Lansdown.
We know that sometimes people can be put off applying for a job if they don't tick every box. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. We’d love to hear from you!
About the role
Build the engine that proves marketing drives growth.
We’re looking for a commercially sharp, technically strong marketing analytics leader to build and own our end-to-end marketing measurement capability.
This is not just a reporting role. This is a strategic role, reporting directly to the Marketing Director, responsible for designing the frameworks, models, and data foundations that show, with clarity and credibility, how marketing drives incremental commercial performance.
You will partner closely with Marketing, Data, Finance, and Commercial teams to create a single, trusted view of performance across brand, content, performance marketing, web and CRO, and CRM.
If you’re excited by building measurement infrastructure from scratch, influencing budget allocation decisions, and moving a business from channel metrics to true incrementality, this role is for you.
What you’ll be doing
Marketing measurement strategy:
- Designing and implementing our overarching marketing performance framework.
- Defining KPIs, measurement principles, and governance standards.
- Aligning marketing metrics to commercial and financial outcomes.
Attribution and incrementality:
- Leading and evolving last-touch and multi-touch attribution approaches.
- Designing incrementality testing (holdouts, geo tests, lift studies).
- Building a roadmap toward robust Marketing Mix Modelling (MMM).
- Ensuring measurement moves beyond platform-reported metrics.
Econometrics and advanced modelling:
- Partnering with data science to develop econometric and forecasting models.
- Enabling scenario planning and budget optimisation.
- Providing clear recommendations for investment allocation.
Data integrity and infrastructure:
- Mapping all marketing-relevant data sources across platforms, CRM, web, and revenue systems.
- Defining tracking standards and measurement parameters.
- Implementing quality assurance processes to ensure accuracy and consistency.
- Collaborating with data engineering to create a scalable marketing data layer.
Insight and executive influence:
- Building reporting that shifts the conversation from “ROAS by channel” to “incremental commercial impact.”
- Translating complex statistical outputs into clear strategic narratives.
- Influencing senior stakeholders on investment and growth decisions.
- Building and leading a high-performing marketing analytics capability over time.
About you
You’ll likely bring:
- Significant experience in marketing analytics, growth analytics, or marketing science.
- Experience building attribution frameworks and/or MMM models.
- Strong understanding of incrementality testing, propensity modelling and customer-level modelling.
- Experience working closely with data engineering and BI teams.
- Strong SQL skills (Python/R advantageous).
- Experience supporting multi-channel marketing teams at scale.
- A commercially minded approach: you care about growth, not just dashboards.
Most importantly, you’re a builder.
You’re comfortable with ambiguity.
You can challenge marketing narratives with evidence.
And you know how to turn data into decisions.
Interview process
This will be a two-stage process including technical and leadership competency questions and a task.
Working schedule
This is a full time, permanent role working 37.5 hours per week. Hybrid working is available, with a minimum of two days per week at our office in central Bristol (BS1 5HL).
Why us?
Here at HL, we’re the UK’s number 1 investment platform for private investors, based in Bristol. For more than 40 years we’ve helped investors save time, tax and money on their investments.
To achieve our mission, we believe we have a workplace like no other, with constant learning, dynamic teams, and a great ethos. We're steered by core values that promote service, quality, innovation, and opportunity in everything we do.
What's on offer?
- Discretionary annual bonus*and annual pay review
- 25 days* holiday plus bank holidays and 1-day additional Christmas closure
- Option to purchase an additional 5 days holiday**
- Flexible working options available, including hybrid working
- Enhanced parental leave
- Pension scheme up to 11% employer contribution
- Income Protection and Life insurance (4 x salary core level of cover)
- Private medical insurance*
- Health care cash plans - including optical, dental, and outpatient care
- Health screening programme
- Help@hand- confidential support including mental health counselling and remote GP
- Wellhub - unlimited access to fitness providers and wellness coach sessions
- Variety of travel to work schemes with bike storage and shower facilities
- Inhouse barista and deli serving subsidised coffee and sandwiches
- Two paid volunteering days per year
* dependant on role level
** only available to select during our annual benefits window, in November each year
Hargreaves Lansdown is an inclusive employer that values diversity in its workforce. We encourage applications from all individuals without regard to race, religion, gender, sexual orientation, national origin, disability or age.
This role may also be available on a flexible working or part time basis – please ask the Recruitment & Onboarding team for more information.
Please note, we are unable to provide employment sponsorship to candidates.
